Our Omnibus Our Omnibus

We now offer a weekly omnibus service sampling 1,000 people across the nation.  

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Testimonials Testimonials

“Placing insightful and effective research meat onto the bone has been provided to STIHL by Kim Di Marzio for the past 10 years.”

Robert Ross
Former Marketing Manager

“When in doubt, give the problem to Kim and Paul to sort out. Their professionalism, affordability and reliability makes Di Marzio first choice for me every time.”

Austin Begg
Traffic Pty Ltd

"Di Marzio Research has supported the Australasian Sonographers Association for over a decade to develop and undertake assessment of the employment issues faced by sonographers. Over the years their advice and expertise has been highly valued and enables us to gain significant industry insights. Their guidance on contemporary practice to achieve the best outcomes from one year to the next were invaluable."

Australasian Sonographers Association

"As a small organisation running on a tight budget in a niche area (CSR) it's not easy finding existing research, or funds to conduct a major study. But I am committed to keeping up with consumer trends that impact my clients, so Di Marzio's Omnibus survey has been a godsend. It's given me solid stats to back up gut feel, as well as being able to update pre-GFC stats. If you have a lingering question the Omnibus is a brilliant and cost effective way to get the answer."

Hailey Cavill
Founder and Director
Cavill + Co.

"The name Di Marzio has been synonymous with quality in Market Research since the days of the Worthington Di Marzio partnership of the 1990’s. I have had the pleasure of working with Kim since those days and have always appreciated his meticulous attention to detail and the thoughtful insights that he brought to any project he has been involved with.

Now with Paul Di Marzio joining the firm many new areas of specialisation have been adopted in particular in the areas of Online Research and the use of Social Media and that same dedication to quality research has been maintained. Between them they have embraced the modern methodologies employed by the Market Research industry as well as continuing with the more traditional methods practiced over the years utilising over three decades of experience with the industry and their understanding of client needs.

The loyalty of their client base speaks volumes with regard to the value their experience and knowledge brings to each and every project they undertake. I look forward to a long association with both Kim and Paul in the years ahead."

Brendan Pell
Director - Analytical Services

“I have had the pleasure of working with Di Marzio Research on a number of Market Research projects. Kim and his team are reliable, professional and deliver results on time. I would have no hesitation in recommending Kim to other people.”

Misti Neef
Marketing Manager
Brimbank Shopping Centre


"I have collaborated with Kim and Paul at Di Marzio Research on projects for Government and in the not for profit sector and have always found them to be professional but very easy to work with and deliver exactly to the brief. Kim and Paul have always succeeded in finding a solution to my research needs within the budget and timelines and are able to quickly understand and navigate any sensitivities of the issue and hit the ground running. Di Marzio Research are a pleasure to work with!"

Georgia Nicholls
Former CEO
Victorian Taxi Association


"The team at Di Marzio is all about substance.  What I love about working with them is that they focus on delivering rigorous simple insight without the fluff.  They are pragmatic in their recommendations and I always feel like they are representing our company as if it were their own.  I felt the work they did on our value proposition research was great value and delivered critical business insights.  They are the perfect research partner for us and I highly recommend them to any company who is looking for data and insights to help inform their business decisions."

Briony Cliffe
Retail Marketing Manager
McMillan Shakespeare Group

"SuperFriend has had the privilege of working with Kim and Paul over the last 12 months. Kim and Paul always have the best interests of SuperFriend and our Partners at the front of their minds and are very responsive and adaptive to changing needs.

What has been most valued is that Kim and Paul have provided recommendations that have enhanced the projects beyond our initial expectations. This has been indicative of the passion and genuine care they show for their work and clients."

Dr Nerida Joss
Former Insights and Impact Manager

Emma Dunstan
Former Program Manager

"The Di Marzio team are always reliable and easy to deal with. Kim is an expert with data and one of the most respected figures in the industry. The team has been quick to understand what we are trying to achieve and advise us on the most cost-effective approach to make it happen. We have benefited from the new ideas they have brought to the table which have seen our research reach more people and have a greater impact. Having used other research companies I can say that Di Marzio is without question the best value and most innovative research and strategy team I have dealt with."

Hugh Tobin
Former Senior Manager, Media & Communications

“As National Marketing & Business Development Manager at CPA Australia and later as General Manager Marketing & Business Development at the Law Institute of Victoria I worked closely with Di Marzio Research on a number of significant research projects. They could always be relied upon to deliver quality work of the highest standard. Because they understood our business they were able to provide valuable guidance and direction to assist with business strategy and decision-making. They are professionals who really know their stuff!"

Sue Noble
Former Director Member and Partner Engagement
IPAA Victoria

"We have partnered with Di Marzio Research on a number of major research projects, typically for clients in the government sector. They deliver useful insights and quality reports. We have always been impressed by Kim’s thinking, approach and expertise. He is flexible and responsive, and he and his team present their findings in a clear and compelling manner.

Di Marzio Research is a quality outfit and we look forward to continue working with them. "

Angela Scaffidi
Partner and Head of Change

"Kim DiMarzio and DM Research were instrumental in clearly identifying our branding position in our key market areas. The information provided was not only timely, but also useful in assisting us to develop a clear strategic direction for communication and raising brand awareness. Their speed and professionalism to provide well researched data was critical in the assessment of our current brand reputation and enabled us to take strong steps to reposition ourselves in our local catchment areas."

Glenn Kruithoff
Former Director of Corporate Services
Flinders Christian Community College

"I've worked with Kim and Paul over a number of years at various times.

Di Marzio Research has every time been both thorough and careful in their collation/collection of research information and in their provision of accurate and properly constructed data files.

I'd have to say that it's always a pleasure doing business with them!"

Scott MacLean
Director - Data Science
Nulink Analytics

“We have been working with Di Marzio Research since 2000. During this time they have always acted with integrity and professionalism on our market research projects. They are very responsive and reliable and provide insights we value to assist us in our marketing decision-making. When it comes to market research they are an integral part of our team.”

Daniella Santilli
Bathroom Business Manager

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Is it Christmas again already?

Is it Christmas again already?
WOW, another year has flown by and Christmas is almost upon us again. So we wondered whether Australians were feeling ‘stressed out’ about the upcoming festive season and canvassed their thoughts again (via our online omnibus survey) to find out. The latest Christmas Stress Index (CSI*) score of 48 places us in the ‘medium stress’ category (which was also the case last year) highlighting that we’ve been a little less stressed in the last couple of years.   ...

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What does a thriving workplace look like?

What does a thriving workplace look like?
Each year approximately one in five Australians report experiencing a mental health issue and around 45% of Australians will experience a mental health condition over their lifetime. (ABS 2007). Given that most Australians are employed at some point in their life, it is expected that every Australian worker will be directly or indirectly affected by mental health issues in the workplace. The workplace therefore provides an ideal setting to promote positive mental health and wellbeing so a...

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Relax, it's only Christmas

Relax, it's only Christmas
As 2017 nears an end with Christmas almost upon us, it was time to canvass Australians feelings about the festive season. The latest Christmas Stress Index (CSI*) score reveals we are a little more relaxed this year. The CSI was originally developed by data scientists Nulink Analytics and has been conducted together with Di Marzio Research since 2012. The CSI elicits a stress score based on eight attitudinal statements to determine the level of stress being experienced by Australians in the le...

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Using public wi-fi: BEWARE

Using public wi-fi: BEWARE
I logged onto a public wi-fi network recently and thought ‘this is handy, I can do some work without using my data’. Little did I know there are significant cyber security risks associated with using insecure public networks. Turns out I am not alone. According to a research study about public wi-fi networks by RMIT University, there were almost two million Australians conducting financial transactions, and around one million performing work-related tasks, including email and file...

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Another Year of Christmas Cheer…OR IS IT?

Another Year of Christmas Cheer…OR IS IT?
Wow, another year has nearly passed us by and with Christmas on the horizon it was time to find out whether Australians continue to feel stressed about the silly season. According to the latest Christmas Stress Index (CSI*) score, it appears we are. The CSI was originally developed by data scientists Nulink Analytics and has been conducted together with Di Marzio Research for the last five years. The CSI elicits a stress score based on eight attitudinal statements to determine the level of st...

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How compelling research helps Sensis demonstrate its expertise and build reputation in the media

How compelling research helps Sensis demonstrate its expertise and build reputation in the media
A key goal of Sensis is to connect Australian consumers with businesses, especially small and medium businesses (SMBs) and government via its various products and digital services. An enabling factor is having a positive reputation – Sensis is known as a trusted marketing partner to SMBs. Market research plays a major role in helping Sensis regularly scrutinise the marketplace to better understand relevant trends and issues. This in turn assists Sensis to develop products and services wh...

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Tweet, Tweet! A little birdy told me...

Tweet, Tweet! A little birdy told me...
Reflections from the 2016 AMSRS Conference The 2016 AMSRS conference in Melbourne provided an array of entertaining and enlightening moments many of which were captured in the Twittersphere for all to see on the big screen in Plenary Hall. Here’s a recap of what I tweeted (@DiMarzioRsearch) and shared throughout the two days using #AMSRS… It began with Richard Silberstein (Chairman of Neuro-Insight) shedding some light on use of neuro science and its influence on advertising effe...

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Behind the Business: Homework

Behind the Business: Homework
In the second instalment of ‘Behind the Business’, Paul describes his experiences working from a home based office. Entrance to our home based office Homework. It’s generally a term people associate with school but in my case, it has carried over into my working life. In fact, I’ve spent quite a lot of my career based at a home based office. Funnily enough, it’s the study at my parents’ house (which was converted into an office) and is the same space I d...

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Follow Us On Twitter Kim Di Marzio
Mob: 0417 554 268

Follow Us On Twitter Paul Di Marzio
Senior Research Manager
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