We now offer a weekly omnibus service sampling 1,000 people across the nation.
Read our current research work.
- Is it Christmas again already?
- What does a thriving workplace look like?
- Relax, it's only Christmas
- Using public wi-fi: BEWARE
- Another Year of Christmas Cheer…OR IS IT?
- How compelling research helps Sensis demonstrate its expertise and build reputation in the media
“As National Marketing & Business Development Manager at CPA Australia and later as General Manager Marketing & Business Development at the Law Institute of Victoria I worked closely with Di Marzio Research on a number of significant research projects. They could always be relied upon to deliver quality work of the highest standard. Because they understood our business they were able to provide valuable guidance and direction to assist with business strategy and decision-making. They are professionals who really know their stuff!"
Former Director Member and Partner Engagement
"We have partnered with Di Marzio Research on a number of major research projects, typically for clients in the government sector. They deliver useful insights and quality reports. We have always been impressed by Kim’s thinking, approach and expertise. He is flexible and responsive, and he and his team present their findings in a clear and compelling manner.
Di Marzio Research is a quality outfit and we look forward to continue working with them. "
Partner and Head of Change
"SuperFriend has had the privilege of working with Kim and Paul over the last 12 months. Kim and Paul always have the best interests of SuperFriend and our Partners at the front of their minds and are very responsive and adaptive to changing needs.
What has been most valued is that Kim and Paul have provided recommendations that have enhanced the projects beyond our initial expectations. This has been indicative of the passion and genuine care they show for their work and clients."
Dr Nerida Joss
Former Insights and Impact Manager
Former Program Manager
“Placing insightful and effective research meat onto the bone has been provided to STIHL by Kim Di Marzio for the past 10 years.”
Former Marketing Manager
“When in doubt, give the problem to Kim and Paul to sort out. Their professionalism, affordability and reliability makes Di Marzio first choice for me every time.”
Traffic Pty Ltd
"Kim DiMarzio and DM Research were instrumental in clearly identifying our branding position in our key market areas. The information provided was not only timely, but also useful in assisting us to develop a clear strategic direction for communication and raising brand awareness. Their speed and professionalism to provide well researched data was critical in the assessment of our current brand reputation and enabled us to take strong steps to reposition ourselves in our local catchment areas."
Former Director of Corporate Services
Flinders Christian Community College
"I have collaborated with Kim and Paul at Di Marzio Research on projects for Government and in the not for profit sector and have always found them to be professional but very easy to work with and deliver exactly to the brief. Kim and Paul have always succeeded in finding a solution to my research needs within the budget and timelines and are able to quickly understand and navigate any sensitivities of the issue and hit the ground running. Di Marzio Research are a pleasure to work with!"
Victorian Taxi Association
"I've worked with Kim and Paul over a number of years at various times.
Di Marzio Research has every time been both thorough and careful in their collation/collection of research information and in their provision of accurate and properly constructed data files.
I'd have to say that it's always a pleasure doing business with them!"
Director - Data Science
“We have been working with Di Marzio Research since 2000. During this time they have always acted with integrity and professionalism on our market research projects. They are very responsive and reliable and provide insights we value to assist us in our marketing decision-making. When it comes to market research they are an integral part of our team.”
Bathroom Business Manager
"The Di Marzio team are always reliable and easy to deal with. Kim is an expert with data and one of the most respected figures in the industry. The team has been quick to understand what we are trying to achieve and advise us on the most cost-effective approach to make it happen. We have benefited from the new ideas they have brought to the table which have seen our research reach more people and have a greater impact. Having used other research companies I can say that Di Marzio is without question the best value and most innovative research and strategy team I have dealt with."
Former Senior Manager, Media & Communications
“I have had the pleasure of working with Di Marzio Research on a number of Market Research projects. Kim and his team are reliable, professional and deliver results on time. I would have no hesitation in recommending Kim to other people.”
Brimbank Shopping Centre
"The team at Di Marzio is all about substance. What I love about working with them is that they focus on delivering rigorous simple insight without the fluff. They are pragmatic in their recommendations and I always feel like they are representing our company as if it were their own. I felt the work they did on our value proposition research was great value and delivered critical business insights. They are the perfect research partner for us and I highly recommend them to any company who is looking for data and insights to help inform their business decisions."
Retail Marketing Manager
McMillan Shakespeare Group
"Di Marzio Research has supported the Australasian Sonographers Association for over a decade to develop and undertake assessment of the employment issues faced by sonographers. Over the years their advice and expertise has been highly valued and enables us to gain significant industry insights. Their guidance on contemporary practice to achieve the best outcomes from one year to the next were invaluable."
"The name Di Marzio has been synonymous with quality in Market Research since the days of the Worthington Di Marzio partnership of the 1990’s. I have had the pleasure of working with Kim since those days and have always appreciated his meticulous attention to detail and the thoughtful insights that he brought to any project he has been involved with.
Now with Paul Di Marzio joining the firm many new areas of specialisation have been adopted in particular in the areas of Online Research and the use of Social Media and that same dedication to quality research has been maintained. Between them they have embraced the modern methodologies employed by the Market Research industry as well as continuing with the more traditional methods practiced over the years utilising over three decades of experience with the industry and their understanding of client needs.
The loyalty of their client base speaks volumes with regard to the value their experience and knowledge brings to each and every project they undertake. I look forward to a long association with both Kim and Paul in the years ahead."
Director - Analytical Services
"As a small organisation running on a tight budget in a niche area (CSR) it's not easy finding existing research, or funds to conduct a major study. But I am committed to keeping up with consumer trends that impact my clients, so Di Marzio's Omnibus survey has been a godsend. It's given me solid stats to back up gut feel, as well as being able to update pre-GFC stats. If you have a lingering question the Omnibus is a brilliant and cost effective way to get the answer."
Founder and Director
Cavill + Co.
What does a thriving workplace look like?
Each year approximately one in five Australians report experiencing a mental health issue and around 45% of Australians will experience a mental health condition over their lifetime. (ABS 2007). Given that most Australians are employed at some point in their life, it is expected that every Australian worker will be directly or indirectly affected by mental health issues in the workplace. The workplace therefore provides an ideal setting to promote positive mental health and wellbeing so all Australian workers are supported to thrive at work
SuperFriend's Indicators of a Thriving Workplace survey has set a new benchmark across Australia using a set of 38 desired state indicators. The latest survey measured the views of 5,000 Australian workers revealing we are just over halfway towards the optimal state in Australia.
Across the four key domains (which the research identified as key components impacting workplace mental health and well-being) it was discovered that workers perceive the areas of Leadership and Connectedness to be more progressed in workplaces compared to Policies and Practices and Capabilities and Culture.
Interestingly, there are some organisations who stand out from the crowd. A group of workers (12%) reported that 80% or more of the desired state indicators were definitely present at their workplace. These findings help us understand what the best organisations are doing to promote optimal health and wellbeing. Key characteristics include…
- Employees being friendly and courteous (92%)
- Managers are accessible and listen (86%)
- The organisation prioritises work life balance and are sensitive to the needs of those who have children or others to care for (85%)
- The organisation makes an effort to help employees find purpose and meaning in their work (84%)
- They have policies and practices against workplace bullying and harassment (82%)
- Creating a culture which encourages open discussion about issues that affect mental health and wellbeing (80%)
This research has provided valuable insight about the current state of the Australian workforce and the results can be used to assist business leaders to identify what a mentally healthy workplace looks like, how they can progress their organisation towards it and what they can do to support their workers to thrive.
Dr Nerida Joss (Former Insights Strategist at SuperFriend) and Paul Di Marzio were pleased to have presented the results to this research at the 2018 AMSRS Festival of Research Conference in August. You can click on the image below to find out more details.
To download a copy of the report you can visit the SuperFriend website: