A COVID Christmas

We weren’t sure what Christmas was going to look like this year?

Was it going to be a…

Christmas On VIDeo

Or could we…

Come Over for a Very Interesting Dinner

Pardon the play on words but we wondered how people were feeling in the lead up given the very unusual year it has been. Are we more or less stressed about it?

I think I was slightly surprised when I first saw the findings of our annual Christmas Stress Index (CSI)*. Our stress levels continue to decline and are the lowest they have ever been. We still remain in the medium stress category.

But then I thought about it and realised that we’re all probably looking forward to spending time with our loved ones more than normal given the lockdown.  In fact a recent YouGov study indicated that most of us plan to have some form of celebration this December (most likely at home).

So we hope this is the case for you and you enjoy the opportunity to unwind and relax with your loved ones this Christmas and throughout the holiday period.


* The Christmas Stress Index was originally developed by Nulink Analytics in 2012, following anecdotal evidence that “things are not as they used to be” in the lead-up to the Christmas season.

Eight statements concerning attitudes to the Christmas season were devised, with responses being measured on a 5-point agree/disagree scale.

The index itself is computed as a weighted combination of the responses obtained and are rescaled as a score of 0 to 100. Four categories of stress were defined –  low (25 or under), medium (26-49), high (50-74) or very high (75+).

Detailed analysis of the Index by different socio-economic and demographic sub-groups confirms its appropriateness as a reflection of underlying feelings regarding Christmas, and the stress associated with this time of the year.