Ahhhh Christmas is coming

The latest Christmas Stress Index (CSI) results reveal that Australians continue to feel stressed about the festive season.

In our fourth annual survey which was hosted pro bono by Survey Sampling International (SSI) in November 2015, we asked 2,020 Australians about their attitudes towards Christmas.  The findings revealed an overall CSI score of 52 placing us in the ‘high stress’ category – and it’s been that way since 2012.

This year an article about the CSI was published in Research News (the Australian Market and Social Research Society’s monthly publication) which you can read here (Page 5).  It reported stress levels as higher among females (aged under 50) with pressures of time, money and gift buying being the main causes in general.

We’d like to wish everyone a Merry Christmas and hope you enjoy the festive season (but aren’t too stressed about it).

If you are interested to find out more about the Christmas Stress Index, including a full set of results, please contact Paul Di Marzio from Di Marzio Research or Scott MacLean of Nulink Analytics.

For more information about Survey Sampling International and their market research panel, please contact Juliana Tan.


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